Brunel's Business and Management degree will equip you with a broad knowledge and appreciation of business and management as well as the analytical, technical and interpersonal skills required to understand, analyse and address the problems that today’s companies face.
The general Business and Management pathway covers all the fundamental elements of Business and Management with a range of optional modules to choose from.
The course offers:
Highly innovative programme with quantitative content.
Emphasis on globalisation issues generated by multi-national enterprises (MNEs).
Teaching that focusses on real life data analysis skills.
Management study that offers a wide choice of job opportunities after graduation.
The Business and Management general pathway will cover all the fundamental elements of Business and Management with a range of optional modules to choose from. The core components of this degree will offer you the widest range of skills in business and management (see Course Content) including: fundamentals of marketing economies; theoretical and practical characteristics of organisations; various business models and frameworks; the challenges of coping with future uncertainty, and managing change.
Emphasis in this pathway is on globalisation issues generated by multinational enterprises (MNEs) that account for over fifty percent of global output. A deeper understanding of the commercial power of MNEs will help students to position themselves strategically in a competitive job market.
This pathway will broaden your knowledge of business concepts as you work on real business issues and live case studies, to develop managerial skills and enhance career opportunities. You will also learn valuable technical skills along the way: numerical methods and statistical software packages such as SPSS and EXCEL without the need for 'A' level maths or the overseas equivalent.